How did Roanoke Rapids, NC vote in the 2024 presidential election?

Roanoke Rapids, NC voted Democratic in 2024 with a margin of D+16.8. Kamala D Harris received 19,253 votes and Donald Trump received 13,683 out of 33,180 total votes cast, a 4.2-point shift toward Republicans from 2020.

What is Roanoke Rapids, NC's political history?

Roanoke Rapids, NC has 40 presidential elections on record, spanning 1868 to 2024. It has voted Democratic in every presidential election since 1976. The largest single-election swing was 63.2 points in 1904.

What are the demographics of Roanoke Rapids, NC?

Roanoke Rapids, NC has a population of 293,268 according to the 2020 Census. The racial composition is 39.6% non-Hispanic white, 1.9% Hispanic, 53.6% Black. About 13% of residents hold a bachelor's degree or higher. Median household income is $33,573.

Which places are most similar to Roanoke Rapids, NC?

Based on demographic and electoral similarity analysis, the three most similar metro areas to Roanoke Rapids, NC are Orangeburg, SC, Selma, AL, Henderson, NC. Similarity is computed using a vector embedding of demographic, economic, and electoral characteristics.

Live · Metropolitan area

Roanoke Rapids, NC

A mill-town corridor where manufacturing's decline reshaped the electorate

Roanoke Rapids anchors a small Halifax County metro where deindustrialization hollowed out textile employment over decades, producing one of North Carolina's most economically distressed micropolitan areas and a consistently high share of Black residents approaching 40%.

Presidential margin · 2024

Data unavailable for this race.

Race data unavailable

Geography

Race data unavailable

No current race for this office.

2024FIPS 40260

Population293K

Median ageU.S. 38.9y

42.2y▲ 3.3

Bachelor's+U.S. 35%

12.9%▼ 22.0

Black53.6%
White39.6%
Two or more2.5%
Native2.4%
Hispanic1.9%
Other0.7%
Asian0.5%

Trajectory · 2008–2024

Roanoke Rapids, NCBaseline

Cycle2024

Open in Cartographer

Constituent Counties

Open in Cartographer

Similarity Explorer

Similar metro areas

Reads like Orangeburg, SC, Selma, AL, and Henderson, NC.

8 visible matches

Constituent Geography

Counties in Roanoke Rapids, NC

2024 presidential results across the counties that make up this geography.

Sort:

County	Pop.	Margin	Dem	Rep	Total	Share
Halifax	57K	D+17.7	14,014	9,778	23,965	18.1%
Halifax	55K	D+17.7	14,014	9,778	23,965	18.1%
Halifax	53K	D+17.7	14,014	9,778	23,965	18.1%
Halifax	48K	D+17.7	14,014	9,778	23,965	18.1%
Northampton	22K	D+14.5	5,239	3,905	9,215	6.9%
Northampton	21K	D+14.5	5,239	3,905	9,215	6.9%
Northampton	21K	D+14.5	5,239	3,905	9,215	6.9%
Northampton	17K	D+14.5	5,239	3,905	9,215	6.9%

8 countiesTotal votes: 132,720

Historian Query

Ask the Historian

Explore Roanoke Rapids, NC's political evolution with the Historian

“How has the Roanoke Rapids, NC metro area voted in presidential elections?”

Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.

Roanoke Rapids, NCCensus ACS 2024Ancestry detail available

Census race profile

Major Census race and ethnicity groups shown as a share of total population.

Expand rows for ancestry detail

Black 53.6%White (Non-Hispanic) 39.6%Native American 2.4%Multiracial 1.9%Hispanic 1.9%Asian 0.5%

Group	Roanoke Rapids, NC	National
▶Black / African American(9)	53.6%	12.2%
▶White (Non-Hispanic)(13)	39.6%	57.4%
▶Native American / Alaska Native(2)	2.4%	0.9%
Multiracial / Other	1.9%	4.0%
▶Hispanic / Latino(11)	1.9%	19.3%
▶Asian(4)	0.5%	6.0%
▶Middle Eastern / North African(4)	0.2%	0.9%

Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:

49.4%(31.9K people)

U.S. Religion Census 2020

Browse all religions

Catholic-Evangelical edge: -49.5pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.

Ecological pattern — how to read this

Reflects patterns in counties where this religious tradition concentrates — not a claim about individual voters.

Values are derived by joining Religion Census 2020 (U.S. Religion Data Archive) with certified election results at the county level. That means we know what counties with more or fewer of this group did — not how any individual voted.

This is known as ecological inference. It is a valid way to surface geographic correlation but must not be read as a personal-vote claim about anyone in the group.

Tradition	% Pop	% Adherents	US Pop	US Adherents
Evangelical Protestant	23.1%	46.7%	—	—
Black Protestant	14.6%	29.4%	—	—
Mainline Protestant	8.3%	16.7%	—	—
Other	2.7%	5.4%	—	—
Catholic	0.8%	1.7%	—	—
LDS (Mormon)	0.8%	1.5%	—	—
Non-religiousPopulation	50.5%	—	—	—

Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.

Explore Evangelical Protestant adherence nationally

Who lives in the Roanoke Rapids, NC metro area? 293,268 residents across 8 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.

Export CSVPro

Roanoke Rapids, NC vs National293K residents

13% of adults hold a bachelor's degree — 20pp below the national average. Places with similar education levels vote R+28 on average nationally.

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population

Local vs state vs U.S.

293K

local

293KNational 334.9M

Share of U.S. population

Local vs state vs U.S.

0.09%

local

0.09%National 100%

Voting-age population

Local vs state vs U.S.

36.0%

local

36.0%National 75.7%

Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income

Local vs state vs U.S.

$33,573

local

$33,573National $83,960

Poverty rate

Local vs state vs U.S.

24.4%

local

24.4%National 12.5%

College degree

Local vs state vs U.S.

12.9%

local

12.9%National 35.6%

Homeownership

Local vs state vs U.S.

67.1%

local

67.1%National 65.2%

Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age

Local vs state vs U.S.

42.2 yrs

local

42.2 yrsNational 39.1 yrs

Age 18–29

Local vs state vs U.S.

9.8%

local

9.8%National 15.7%

Age 65+

Local vs state vs U.S.

14.6%

local

14.6%National 17.0%

Foreign born

Local vs state vs U.S.

1.6%

local

1.6%National 14.1%

Non-English at home

Local vs state vs U.S.

3.0%

local

3.0%National 22.2%

English only

Local vs state vs U.S.

97.0%

local

97.0%National 77.8%

Voter Turnout

Turnout in Roanoke Rapids, NC

Turnout % = votes cast ÷ citizen voting-age population (CVAP). Source: CVAP Special Tab 2020-2024.

2024 Turnout

65.6%

vs Previous

-5.3pp

Eligible Non-Voters

17K · 34.4%

Citizen VAP

50,613

History

1988–2024

Ticket-Splitting

Do voters in Roanoke Rapids, NC split their tickets?

Divergence between offices in the same election reveals persuadable voters.

ConsistencyModerate splitting (56/100)

2024 Office Comparisons

Offices	Margin A	Margin B	Split
President vs Governor	D+16.8	D+27.7	10.9pp

Average divergence across office pairs: 9.1pp

Containing Geography

Located In

Roanoke Rapids, NC sits inside these higher-level geographies.

North Carolina(State)

Upgrade Path

Unlock Metro Area Analytics

Advance from the public dossier into precinct-level, insight-rich district intelligence.

Target plan Pro$33/mo

Precinct data, Smart Insights, full history, and export controls tailored to place pages.

Precinct-Level Data

See results for every neighborhood and voting precinct

Smart Insights

Automated highlights from recent election patterns

Full Historical Access

165 years of election data at every level of geography

CSV Exports

Download any table or chart as a CSV file

Upgrade to Pro$33/mo