A regional hub where agriculture and healthcare drive the ballot
Aberdeen anchors northeastern South Dakota as a trade and medical center, drawing a mix of farm-county conservatives and university-adjacent moderates that has kept Brown County competitive in statewide races decided elsewhere by wider margins.
| Group | Aberdeen, SD | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 91.1% | 57.4% |
▶Native American / Alaska Native(5) | 2.8% | 0.9% |
▶Hispanic / Latino(7) | 2.2% | 19.3% |
Multiracial / Other | 1.6% | 4.0% |
▶Asian(6) | 1.5% | 6.0% |
▶Black / African American(6) | 0.8% | 12.2% |
Catholic-Evangelical edge: +6.3pp (vs national 4.5pp). A moderate religious balance between Catholic and Evangelical traditions.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 28.8% | 38.5% | — | — | |
| 23.5% | 31.5% | — | — | |
| 20.7% | 27.7% | — | — | |
| 1.7% | 2.3% | — | — | |
LDS (Mormon) | 0.9% | 1.2% | — | — |
Non-religiousPopulation | 25.2% | — | — | — |
Who lives in the Aberdeen, SD metro area? 163,179 residents across 8 counties.
27% of adults hold a bachelor's degree — 6pp below the national average. Places with similar education levels vote R+3 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| Senate vs Governor | R+43.7 | R+27.2 | 16.4pp |