Michigan's Upper Peninsula anchors one of the nation's most remote media markets
Spanning the entire Upper Peninsula and reaching into northern Wisconsin, the Marquette market covers a vast, sparsely populated stretch where outdoor-economy voters and a mid-sized university town create an unusually mixed rural electorate.
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Marquette | 67K | D+8.7 | 20,866 | 17,459 | 39,009 | 7.8% |
| Marquette | 67K | D+8.7 | 20,866 | 17,459 | 39,009 | 7.8% |
| Marquette | 65K | D+8.7 | 20,866 | 17,459 | 39,009 | 7.8% |
| Marquette | 65K | D+8.7 | 20,866 | 17,459 | 39,009 | 7.8% |
| Delta | 39K | R+30.4 | 7,462 | 14,109 | 21,874 | 4.4% |
| Houghton | 38K | R+17.0 | 7,881 | 11,181 | 19,374 | 3.9% |
| Delta | 37K | R+30.4 | 7,462 | 14,109 | 21,874 | 4.4% |
| Delta | 37K | R+30.4 | 7,462 | 14,109 | 21,874 | 4.4% |
| Delta | 37K | R+30.4 | 7,462 | 14,109 | 21,874 | 4.4% |
| Houghton | 37K | R+17.0 | 7,881 | 11,181 | 19,374 | 3.9% |
| Houghton | 36K | R+17.0 | 7,881 | 11,181 | 19,374 | 3.9% |
| Houghton | 35K | R+17.0 | 7,881 | 11,181 | 19,374 | 3.9% |
| Dickinson | 27K | R+36.3 | 4,763 | 10,324 | 15,312 | 3.0% |
| Dickinson | 27K | R+36.3 | 4,763 | 10,324 | 15,312 | 3.0% |
| Dickinson | 26K | R+36.3 | 4,763 | 10,324 | 15,312 | 3.0% |
| Dickinson | 26K | R+36.3 | 4,763 | 10,324 | 15,312 | 3.0% |
| Iron | 13K | R+29.3 | 2,441 | 4,501 | 7,027 | 1.4% |
| Iron | 12K | R+29.3 | 2,441 | 4,501 | 7,027 | 1.4% |
| Iron | 12K | R+29.3 | 2,441 | 4,501 | 7,027 | 1.4% |
| Iron | 11K | R+29.3 | 2,441 | 4,501 | 7,027 | 1.4% |
| Alger | 10K | R+19.8 | 2,075 | 3,116 | 5,258 | 1.0% |
| Alger | 10K | R+19.8 | 2,075 | 3,116 | 5,258 | 1.0% |
| Alger | 9K | R+19.8 | 2,075 | 3,116 | 5,258 | 1.0% |
| Schoolcraft | 9K | R+31.9 | 1,631 | 3,196 | 4,898 | 1.0% |
| Alger | 9K | R+19.8 | 2,075 | 3,116 | 5,258 | 1.0% |
| Baraga | 9K | R+29.8 | 1,488 | 2,779 | 4,332 | 0.9% |
| Baraga | 9K | R+29.8 | 1,488 | 2,779 | 4,332 | 0.9% |
| Baraga | 9K | R+29.8 | 1,488 | 2,779 | 4,332 | 0.9% |
| Schoolcraft | 8K | R+31.9 | 1,631 | 3,196 | 4,898 | 1.0% |
| Baraga | 8K | R+29.8 | 1,488 | 2,779 | 4,332 | 0.9% |
| Schoolcraft | 8K | R+31.9 | 1,631 | 3,196 | 4,898 | 1.0% |
| Schoolcraft | 8K | R+31.9 | 1,631 | 3,196 | 4,898 | 1.0% |
| Ontonagon | 8K | R+30.4 | 1,313 | 2,479 | 3,841 | 0.8% |
| Ontonagon | 7K | R+30.4 | 1,313 | 2,479 | 3,841 | 0.8% |
| Ontonagon | 6K | R+30.4 | 1,313 | 2,479 | 3,841 | 0.8% |
| Ontonagon | 6K | R+30.4 | 1,313 | 2,479 | 3,841 | 0.8% |
| Florence | 5K | R+49.8 | 783 | 2,356 | 3,158 | 0.6% |
| Florence | 5K | R+49.8 | 783 | 2,356 | 3,158 | 0.6% |
| Florence | 5K | R+49.8 | 783 | 2,356 | 3,158 | 0.6% |
| Florence | 4K | R+49.8 | 783 | 2,356 | 3,158 | 0.6% |
| Keweenaw | 2K | R+12.8 | 690 | 896 | 1,611 | 0.3% |
| Keweenaw | 2K | R+12.8 | 690 | 896 | 1,611 | 0.3% |
| Keweenaw | 2K | R+12.8 | 690 | 896 | 1,611 | 0.3% |
| Keweenaw | 2K | R+12.8 | 690 | 896 | 1,611 | 0.3% |
| Group | Marquette | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 92.3% | 57.4% |
Multiracial / Other | 2.5% | 4.0% |
▶Native American / Alaska Native(4) | 1.7% | 0.9% |
▶Black / African American(7) | 1.5% | 12.2% |
▶Hispanic / Latino(15) | 1.2% | 19.3% |
▶Asian(6) | 0.8% | 6.0% |
▶Middle Eastern / North African(6) | 0.3% | 0.9% |
Catholic-Evangelical edge: +27.8pp (vs national 4.5pp). A strongly Catholic-leaning religious profile, which nationally correlates with Democratic-leaning urban and suburban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 22.7% | 52.6% | — | — | |
| 9.9% | 22.8% | — | — | |
| 8.7% | 20.3% | — | — | |
| 1.7% | 3.9% | — | — | |
LDS (Mormon) | 0.8% | 1.8% | — | — |
Non-religiousPopulation | 56.9% | — | — | — |
Who lives in the Marquette media market? 873,588 residents across 44 counties.
24% of adults hold a bachelor's degree — 9pp below the national average. Places with similar education levels vote R+9 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| President vs Senate | R+16.7 | R+16.0 | 0.8pp |