How did the Albuquerque-Santa Fe media market vote in the 2024 presidential election?

The Albuquerque-Santa Fe DMA leaned Democratic in 2024 with a margin of D+7.6 percentage points, aggregated across 31 constituent counties.

What is the population of the Albuquerque-Santa Fe media market?

The Albuquerque-Santa Fe designated market area has a population of approximately 1,964,921 across 31 counties according to Census data.

How many counties are in the Albuquerque-Santa Fe media market?

The Albuquerque-Santa Fe DMA comprises 31 counties.

Albuquerque-Santa Fe

Latest: 2024↓ R+4.6 vs 2020

Leans Democratic — shifted 4.6pp toward Republicans in 2024 — 2.0M residents — 31 counties

Ask Historian Open in Explore Compare

Race & ancestry

Group	%
▶White (Non-Hispanic)(13)	37.7%
▶Hispanic / Latino(18)	43.4%
▶Black / African American(11)	2.0%
▶Asian(6)	1.8%
▶Middle Eastern / North African(10)	0.4%
▶Native American / Alaska Native(10)	12.8%
▶Native Hawaiian / Pacific Islander(3)	0.1%
Multiracial / Other	2.3%

View full demographics →

Religious adherence

Tradition	% Pop	% Adherents
Catholic	29.9%	57.0%
Evangelical Protestant	12.5%	23.8%
Other	7.4%	14.1%
LDS (Mormon)	3.8%	7.3%
Mainline Protestant	2.2%	4.2%
Black Protestant	0.5%	0.9%
Non-religious	47.5%	—

View full religion →

Presidential results

Year	Result
2024	Harris+7.6
2020	Biden+12.3
2016	Clinton+9.2
2012	Obama+11.5
2008	Obama+16.4
2004	Kerry+1.4
2000	Gore+1.3
1996	Clinton+8.5
1992	Clinton+10.3

View full election history →

Similarity Explorer

Similar media markets

Nearest neighbors matched on the same place-page feature set used across the dossier system.

8 visible matches

Tulsa

Small-town rural republican

R+35.6

Similarity score78%

Phoenix (Prescott)

Educated rural competitive

R+9.1

Similarity score78%

Tucson (Sierra Vista)

Educated rural competitive

D+11.4

Similarity score76%

Great Falls

Small-town rural republican

R+27.7

Similarity score73%

Myrtle Beach-Florence

Educated rural democratic

R+9.2

Similarity score70%

El Paso (Las Cruces)

Diverse rural competitive

D+13.5

Similarity score70%

Eureka

Educated rural competitive

D+22.1

Similarity score69%

Constituent Geography

Counties in Albuquerque-Santa Fe

2024 presidential results across the counties that make up this geography.

Sort:

County	Pop.	Margin	Dem	Rep	Total
Bernalillo	674K	D+21.0	184,117	118,762	310,844
Santa Fe	156K	D+48.9	61,405	20,457	83,719
Sandoval	154K	D+5.8	41,205	36,605	79,540
San Juan	121K	R+31.7	17,464	34,264	52,926
Valencia	78K	R+16.4	13,609	19,057	33,277
Lea	74K	R+61.6	3,930	16,997	21,209
McKinley	70K	D+24.5	15,711	9,364	25,867
Otero	69K	R+27.0	8,582	15,117	24,242
Apache	65K	D+18.9	18,872	12,795	32,101
Chaves	64K	R+44.8	5,941	15,894	22,200
Eddy	61K	R+55.9	5,032	18,141	23,472
La Plata	56K	D+18.6	20,677	14,024	35,681
Rio Arriba	40K	D+19.4	9,373	6,268	15,989
Taos	35K	D+47.5	12,038	4,139	16,636
Grant	28K	D+5.1	7,301	6,580	14,224
San Miguel	27K	D+27.9	6,985	3,887	11,108
Cibola	27K	D+1.6	4,450	4,311	8,977
Montezuma	26K	R+21.0	5,793	8,972	15,136
Luna	26K	R+18.9	3,176	4,698	8,056
Lincoln	20K	R+38.5	3,033	6,942	10,165
Los Alamos	19K	D+30.2	7,726	4,047	12,187
Socorro	16K	R+3.7	3,384	3,651	7,233
Torrance	15K	R+38.1	2,144	4,880	7,179
Colfax	12K	R+14.0	2,436	3,252	5,813
Sierra	12K	R+19.2	2,332	3,473	5,953
Guadalupe	4K	D+0.7	959	945	1,938
Mora	4K	D+17.3	1,439	1,010	2,487
Hidalgo	4K	R+23.4	705	1,140	1,862
Catron	4K	R+50.1	571	1,752	2,357
De Baca	2K	R+50.7	206	649	874
Harding	741	R+39.2	128	297	431

31 countiesTotal votes: 893,683

Historian Query

Ask the Historian

Explore Albuquerque-Santa Fe's political evolution with the Historian

“How has the Albuquerque-Santa Fe media market voted in presidential elections?”

Race & Ancestry

Who Lives Here

A race-first Census view with ancestry expansion where source coverage is strong enough to support detail.

Albuquerque-Santa FeCensus ACS 2024Ancestry detail available

Census race profile

Major Census race and ethnicity groups shown as a share of total population.

Expand rows for ancestry detail

Hispanic 43.4%White (Non-Hispanic) 37.7%Native American 12.8%Multiracial 2.3%Black 2.0%Asian 1.8%

Group	Albuquerque-Santa Fe	National
▶Hispanic / Latino(18)	43.4%	19.3%
▶White (Non-Hispanic)(13)	37.7%	57.4%
▶Native American / Alaska Native(10)	12.8%	0.9%
Multiracial / Other	2.3%	4.0%
▶Black / African American(11)	2.0%	12.2%
▶Asian(6)	1.8%	6.0%
▶Middle Eastern / North African(10)	0.4%	0.9%
▶Native Hawaiian / Pacific Islander(3)	0.1%	0.2%

Method notes

Census treats race and Hispanic/Latino origin as separate questions. Race categories other than Hispanic reflect total populations (small Hispanic overlap in Black, Asian, AIAN, NHPI). “Multiracial / Other” is derived as a non-overlapping remainder.

Click rows to expand ancestry detail. Ancestry from ACS B04006, B03001, B02020, B02016. Totals may differ from race — individuals can report multiple ancestries.

Black / African American (estimated remainder) is derived as Black population share minus reported Sub-Saharan African and West Indian ancestry. It is shown as an estimated ancestry detail, not a standalone Census ancestry category.

MENA estimated from ancestry reporting — Census does not have a separate MENA race category. Not shown in bar (overlaps with other race groups).

Religious Adherents

Population that are religious adherents:

52.5%(1.0M people)

U.S. Religion Census 2020

Browse all religions

Tradition	% Pop	% Adherents	US Pop	US Adherents
Catholic	29.9%	57.0%	—	—
Evangelical Protestant	12.5%	23.8%	—	—
Other	7.4%	14.1%	—	—
LDS (Mormon)	3.8%	7.3%	—	—
Mainline Protestant	2.2%	4.2%	—	—
Black Protestant	0.5%	0.9%	—	—
Non-religiousPopulation	47.5%	—	—	—

Click the chevron to expand denominations. Tradition and denomination rows label both share of total population and share of all religious adherents. Non-religious is shown as a share of total population only.

Who lives in the Albuquerque-Santa Fe media market? 1,964,921 residents across 31 counties.

Demographic Comparison

Demographics

Read this geography's profile in three layers: local, state (where available), and national baseline.

Albuquerque-Santa Fe vs National2.0M residents

Population & electorate

Scale, voting-age share, and this geography's footprint inside the national electorate.

Total population

Local vs state vs U.S.

2.0M

local

2.0MNational 334.9M

Share of U.S. population

Local vs state vs U.S.

0.59%

local

0.59%National 100%

Voting-age population

Local vs state vs U.S.

76.6%

local

76.6%National 75.7%

Economic profile

Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.

Median household income

Local vs state vs U.S.

$66,983

local

$66,983National $83,960

Poverty rate

Local vs state vs U.S.

17.5%

local

17.5%National 12.5%

College degree

Local vs state vs U.S.

30.8%

local

30.8%National 35.6%

Homeownership

Local vs state vs U.S.

71.1%

local

71.1%National 65.2%

Community profile

Age structure, language use, and nativity signals that explain how this geography differs from state and nation.

Median age

Local vs state vs U.S.

40.6 yrs

local

40.6 yrsNational 39.1 yrs

Age 18–29

Local vs state vs U.S.

14.9%

local

14.9%National 15.7%

Age 65+

Local vs state vs U.S.

19.7%

local

19.7%National 17.0%

Foreign born

Local vs state vs U.S.

8.3%

local

8.3%National 14.1%

Non-English at home

Local vs state vs U.S.

29.7%

local

29.7%National 22.2%

English only

Local vs state vs U.S.

70.3%

local

70.3%National 77.8%

Upgrade Path

Unlock Media Market Analytics

Advance from the public dossier into precinct-level, insight-rich district intelligence.

Target plan Pro$33/mo

Precinct data, Smart Insights, full history, and export controls tailored to place pages.

Precinct-Level Data

See results for every neighborhood and voting precinct

Smart Insights

Automated highlights from recent election patterns

Full Historical Access

165 years of election data at every level of geography

CSV Exports

Download any table or chart as a CSV file

Upgrade to Pro$33/mo