Ozarks anchor where rural conservative margins meet a regional college hub
Springfield's media market spans the deeply Republican Missouri Ozarks while absorbing Missouri State and Drury University enrollments, creating a rare college-town counterweight within an otherwise lopsided regional electorate.
| County | Pop. | Margin | Dem | Rep | Total | Share |
|---|---|---|---|---|---|---|
| Greene | 303K | R+20.8 | 55,971 | 85,956 | 144,037 | 6.6% |
| Greene | 285K | R+20.8 | 55,971 | 85,956 | 144,037 | 6.6% |
| Greene | 263K | R+20.8 | 55,971 | 85,956 | 144,037 | 6.6% |
| Greene | 240K | R+20.8 | 55,971 | 85,956 | 144,037 | 6.6% |
| Christian | 93K | R+52.2 | 11,850 | 38,379 | 50,789 | 2.3% |
| Christian | 82K | R+52.2 | 11,850 | 38,379 | 50,789 | 2.3% |
| Christian | 73K | R+52.2 | 11,850 | 38,379 | 50,789 | 2.3% |
| Taney | 57K | R+59.3 | 5,329 | 21,236 | 26,824 | 1.2% |
| Christian | 54K | R+52.2 | 11,850 | 38,379 | 50,789 | 2.3% |
| Pulaski | 54K | R+50.3 | 3,765 | 11,579 | 15,549 | 0.7% |
| Taney | 54K | R+59.3 | 5,329 | 21,236 | 26,824 | 1.2% |
| Pulaski | 53K | R+50.3 | 3,765 | 11,579 | 15,549 | 0.7% |
| Taney | 46K | R+59.3 | 5,329 | 21,236 | 26,824 | 1.2% |
| Pulaski | 45K | R+50.3 | 3,765 | 11,579 | 15,549 | 0.7% |
| Camden | 44K | R+54.3 | 5,724 | 19,597 | 25,548 | 1.2% |
| Camden | 44K | R+54.3 | 5,724 | 19,597 | 25,548 | 1.2% |
| Baxter | 42K | R+56.9 | 4,341 | 16,253 | 20,954 | 1.0% |
| Baxter | 41K | R+56.9 | 4,341 | 16,253 | 20,954 | 1.0% |
| Pulaski | 41K | R+50.3 | 3,765 | 11,579 | 15,549 | 0.7% |
| Baxter | 41K | R+56.9 | 4,341 | 16,253 | 20,954 | 1.0% |
| Webster | 41K | R+62.2 | 3,653 | 15,984 | 19,814 | 0.9% |
| Howell | 40K | R+66.7 | 3,073 | 15,733 | 18,968 | 0.9% |
| Howell | 40K | R+66.7 | 3,073 | 15,733 | 18,968 | 0.9% |
| Camden | 40K | R+54.3 | 5,724 | 19,597 | 25,548 | 1.2% |
| Taney | 40K | R+59.3 | 5,329 | 21,236 | 26,824 | 1.2% |
| Lawrence | 39K | R+63.8 | 3,248 | 15,001 | 18,427 | 0.8% |
| Howell | 39K | R+66.7 | 3,073 | 15,733 | 18,968 | 0.9% |
| Baxter | 38K | R+56.9 | 4,341 | 16,253 | 20,954 | 1.0% |
| Lawrence | 38K | R+63.8 | 3,248 | 15,001 | 18,427 | 0.8% |
| Boone | 38K | R+65.0 | 2,854 | 13,968 | 17,112 | 0.8% |
| Lawrence | 37K | R+63.8 | 3,248 | 15,001 | 18,427 | 0.8% |
| Boone | 37K | R+65.0 | 2,854 | 13,968 | 17,112 | 0.8% |
| Howell | 37K | R+66.7 | 3,073 | 15,733 | 18,968 | 0.9% |
| Webster | 37K | R+62.2 | 3,653 | 15,984 | 19,814 | 0.9% |
| Camden | 37K | R+54.3 | 5,724 | 19,597 | 25,548 | 1.2% |
| Laclede | 36K | R+66.8 | 2,756 | 14,155 | 17,076 | 0.8% |
| Boone | 36K | R+65.0 | 2,854 | 13,968 | 17,112 | 0.8% |
| Barry | 36K | R+63.5 | 2,873 | 13,138 | 16,165 | 0.7% |
| Barry | 36K | R+63.5 | 2,873 | 13,138 | 16,165 | 0.7% |
| Webster | 36K | R+62.2 | 3,653 | 15,984 | 19,814 | 0.9% |
| Laclede | 36K | R+66.8 | 2,756 | 14,155 | 17,076 | 0.8% |
| Lawrence | 35K | R+63.8 | 3,248 | 15,001 | 18,427 | 0.8% |
| Laclede | 35K | R+66.8 | 2,756 | 14,155 | 17,076 | 0.8% |
| Barry | 35K | R+63.5 | 2,873 | 13,138 | 16,165 | 0.7% |
| Barry | 34K | R+63.5 | 2,873 | 13,138 | 16,165 | 0.7% |
| Boone | 34K | R+65.0 | 2,854 | 13,968 | 17,112 | 0.8% |
| Laclede | 33K | R+66.8 | 2,756 | 14,155 | 17,076 | 0.8% |
| Polk | 32K | R+61.6 | 2,948 | 12,691 | 15,826 | 0.7% |
| Stone | 32K | R+61.4 | 3,620 | 15,357 | 19,123 | 0.9% |
| Stone | 31K | R+61.4 | 3,620 | 15,357 | 19,123 | 0.9% |
| Stone | 31K | R+61.4 | 3,620 | 15,357 | 19,123 | 0.9% |
| Polk | 31K | R+61.6 | 2,948 | 12,691 | 15,826 | 0.7% |
| Webster | 31K | R+62.2 | 3,653 | 15,984 | 19,814 | 0.9% |
| Polk | 30K | R+61.6 | 2,948 | 12,691 | 15,826 | 0.7% |
| Stone | 29K | R+61.4 | 3,620 | 15,357 | 19,123 | 0.9% |
| Carroll | 29K | R+31.7 | 3,812 | 7,470 | 11,538 | 0.5% |
| Carroll | 28K | R+31.7 | 3,812 | 7,470 | 11,538 | 0.5% |
| Carroll | 27K | R+31.7 | 3,812 | 7,470 | 11,538 | 0.5% |
| Polk | 27K | R+61.6 | 2,948 | 12,691 | 15,826 | 0.7% |
| Texas | 26K | R+71.7 | 1,589 | 9,855 | 11,525 | 0.5% |
| Carroll | 25K | R+31.7 | 3,812 | 7,470 | 11,538 | 0.5% |
| Texas | 25K | R+71.7 | 1,589 | 9,855 | 11,525 | 0.5% |
| Texas | 24K | R+71.7 | 1,589 | 9,855 | 11,525 | 0.5% |
| Texas | 23K | R+71.7 | 1,589 | 9,855 | 11,525 | 0.5% |
| Benton | 20K | R+59.1 | 2,166 | 8,526 | 10,769 | 0.5% |
| Wright | 19K | R+75.7 | 1,057 | 7,850 | 8,980 | 0.4% |
| Benton | 19K | R+59.1 | 2,166 | 8,526 | 10,769 | 0.5% |
| Benton | 18K | R+59.1 | 2,166 | 8,526 | 10,769 | 0.5% |
| Wright | 18K | R+75.7 | 1,057 | 7,850 | 8,980 | 0.4% |
| Wright | 18K | R+75.7 | 1,057 | 7,850 | 8,980 | 0.4% |
| Wright | 18K | R+75.7 | 1,057 | 7,850 | 8,980 | 0.4% |
| Dallas | 18K | R+64.5 | 1,458 | 6,907 | 8,441 | 0.4% |
| Marion | 17K | R+60.2 | 1,501 | 6,230 | 7,851 | 0.4% |
| Benton | 17K | R+59.1 | 2,166 | 8,526 | 10,769 | 0.5% |
| Marion | 17K | R+60.2 | 1,501 | 6,230 | 7,851 | 0.4% |
| Dallas | 17K | R+64.5 | 1,458 | 6,907 | 8,441 | 0.4% |
| Dallas | 17K | R+64.5 | 1,458 | 6,907 | 8,441 | 0.4% |
| Marion | 16K | R+60.2 | 1,501 | 6,230 | 7,851 | 0.4% |
| Marion | 16K | R+60.2 | 1,501 | 6,230 | 7,851 | 0.4% |
| Dallas | 16K | R+64.5 | 1,458 | 6,907 | 8,441 | 0.4% |
| Dent | 16K | R+70.2 | 1,025 | 6,013 | 7,103 | 0.3% |
| Dent | 15K | R+70.2 | 1,025 | 6,013 | 7,103 | 0.3% |
| Dent | 15K | R+70.2 | 1,025 | 6,013 | 7,103 | 0.3% |
| Cedar | 15K | R+69.6 | 1,060 | 6,064 | 7,188 | 0.3% |
| Dent | 15K | R+70.2 | 1,025 | 6,013 | 7,103 | 0.3% |
| Cedar | 14K | R+69.6 | 1,060 | 6,064 | 7,188 | 0.3% |
| Cedar | 14K | R+69.6 | 1,060 | 6,064 | 7,188 | 0.3% |
| Cedar | 14K | R+69.6 | 1,060 | 6,064 | 7,188 | 0.3% |
| Douglas | 13K | R+72.0 | 996 | 6,242 | 7,289 | 0.3% |
| Douglas | 13K | R+72.0 | 996 | 6,242 | 7,289 | 0.3% |
| Douglas | 13K | R+72.0 | 996 | 6,242 | 7,289 | 0.3% |
| Fulton | 12K | R+62.1 | 906 | 4,040 | 5,043 | 0.2% |
| Fulton | 12K | R+62.1 | 906 | 4,040 | 5,043 | 0.2% |
| Douglas | 12K | R+72.0 | 996 | 6,242 | 7,289 | 0.3% |
| Fulton | 12K | R+62.1 | 906 | 4,040 | 5,043 | 0.2% |
| Fulton | 12K | R+62.1 | 906 | 4,040 | 5,043 | 0.2% |
| Oregon | 11K | R+69.1 | 696 | 3,884 | 4,613 | 0.2% |
| Oregon | 10K | R+69.1 | 696 | 3,884 | 4,613 | 0.2% |
| Oregon | 10K | R+69.1 | 696 | 3,884 | 4,613 | 0.2% |
| St. Clair | 10K | R+60.6 | 959 | 3,982 | 4,990 | 0.2% |
| St. Clair | 10K | R+60.6 | 959 | 3,982 | 4,990 | 0.2% |
| Ozark | 10K | R+70.0 | 698 | 4,044 | 4,780 | 0.2% |
| Ozark | 9K | R+70.0 | 698 | 4,044 | 4,780 | 0.2% |
| St. Clair | 9K | R+60.6 | 959 | 3,982 | 4,990 | 0.2% |
| St. Clair | 9K | R+60.6 | 959 | 3,982 | 4,990 | 0.2% |
| Ozark | 9K | R+70.0 | 698 | 4,044 | 4,780 | 0.2% |
| Hickory | 9K | R+61.1 | 978 | 4,108 | 5,120 | 0.2% |
| Hickory | 9K | R+61.1 | 978 | 4,108 | 5,120 | 0.2% |
| Hickory | 9K | R+61.1 | 978 | 4,108 | 5,120 | 0.2% |
| Ozark | 9K | R+70.0 | 698 | 4,044 | 4,780 | 0.2% |
| Oregon | 9K | R+69.1 | 696 | 3,884 | 4,613 | 0.2% |
| Newton | 9K | R+64.2 | 644 | 3,063 | 3,770 | 0.2% |
| Hickory | 9K | R+61.1 | 978 | 4,108 | 5,120 | 0.2% |
| Shannon | 8K | R+68.2 | 625 | 3,364 | 4,018 | 0.2% |
| Newton | 8K | R+64.2 | 644 | 3,063 | 3,770 | 0.2% |
| Shannon | 8K | R+68.2 | 625 | 3,364 | 4,018 | 0.2% |
| Shannon | 8K | R+68.2 | 625 | 3,364 | 4,018 | 0.2% |
| Newton | 8K | R+64.2 | 644 | 3,063 | 3,770 | 0.2% |
| Dade | 8K | R+67.1 | 671 | 3,480 | 4,186 | 0.2% |
| Dade | 8K | R+67.1 | 671 | 3,480 | 4,186 | 0.2% |
| Dade | 8K | R+67.1 | 671 | 3,480 | 4,186 | 0.2% |
| Dade | 8K | R+67.1 | 671 | 3,480 | 4,186 | 0.2% |
| Shannon | 7K | R+68.2 | 625 | 3,364 | 4,018 | 0.2% |
| Newton | 7K | R+64.2 | 644 | 3,063 | 3,770 | 0.2% |
| Group | Springfield, MO | National |
|---|---|---|
▶White (Non-Hispanic)(13) | 90.8% | 57.4% |
▶Hispanic / Latino(17) | 3.4% | 19.3% |
Multiracial / Other | 2.7% | 4.0% |
▶Black / African American(10) | 1.6% | 12.2% |
▶Asian(6) | 0.8% | 6.0% |
▶Native American / Alaska Native(4) | 0.6% | 0.9% |
▶Middle Eastern / North African(8) | 0.2% | 0.9% |
Catholic-Evangelical edge: -76.1pp (vs national 4.5pp). A strongly Evangelical-leaning religious profile, which nationally correlates with Republican-leaning rural and exurban communities.
| Tradition | % Pop | % Adherents | US Pop | US Adherents |
|---|---|---|---|---|
| 37.0% | 78.9% | — | — | |
| 3.9% | 8.2% | — | — | |
| 3.4% | 7.2% | — | — | |
| 2.4% | 5.0% | — | — | |
LDS (Mormon) | 1.4% | 3.0% | — | — |
| 0.3% | 0.6% | — | — | |
Non-religiousPopulation | 53.0% | — | — | — |
Who lives in the Springfield, MO media market? 4,180,603 residents across 124 counties.
20% of adults hold a bachelor's degree — 13pp below the national average. Places with similar education levels vote R+15 on average nationally.
Scale, voting-age share, and this geography's footprint inside the national electorate.
Income, attainment, and ownership indicators that often shape coalition structure and turnout behavior.
Age structure, language use, and nativity signals that explain how this geography differs from state and nation.
| Offices | Margin A | Margin B | Split |
|---|---|---|---|
| President vs Senate | R+49.9 | R+44.2 | 5.7pp |
| Senate vs Governor | R+44.2 | R+47.5 | 3.2pp |
| President vs Governor | R+49.9 | R+47.5 | 2.4pp |