† Citizen voting-age population estimated for prior cycles; 2004 predates the ACS and is extrapolated. Source: ACS 5-year, table B05003.
——
D+60R+60
6 counties by 2024 margin · County returns · MIT Election Lab
People and households
Who lives here
Exact values for this place, its state, and the United States.
Race · ethnicity · ancestry
Communities and origins
GroupHarrisonburgUnited States
German18.2%12.5%
English13.2%9.5%
Irish9.5%9.4%
American6.3%5.3%
Italian3.6%4.8%
Scottish2.2%1.3%
Scotch-Irish1.7%—
French1.2%1.6%
Mexican3.3%11.3%
Puerto Rican1.5%1.8%
Honduran1.3%0.3%
Salvadoran1.0%0.7%
Guatemalan0.4%0.5%
Dominican0.4%0.7%
Cuban0.3%0.7%
African American†4.6%9.9%
Jamaican0.2%0.4%
African0.2%0.5%
Vietnamese0.3%0.6%
Hispanic or Latino counts residents of any race; the race groups count only their non-Hispanic residents, so the groups are mutually exclusive and sum to 100%. Expand a row to see ancestries reported within that group.
Age and life stage
Measure
Harrisonburg
United States
Median age
38.7
39.1
Age 18–24
13.0%
9.2%
Age 65 and older
19.1%
17.2%
Household economy
Measure
Harrisonburg
United States
Median household income
$74,016
$84,427
Poverty rate
12.4%
12.5%
Bachelor's degree or higher (25+)
29.8%
35.6%
Languages at home
Measure
Harrisonburg
United States
Speaks a non-English language at home
11.3%
22.3%
Spanish
7.6%
13.6%
Religious landscape
Measure
Harrisonburg
United States
Catholic
4.9%
18.6%
Evangelical Protestant
23.0%
16.5%
Unclaimed / not counted
50.3%
51.5%
Mainline Protestant
18.1%
5.2%
American Community Survey 2024 5-year (CVAP, income, age, poverty, education, language, race, ancestry) · presidential returns from MIT Election Lab through 2024 · 2020 U.S. Religion Census (ASARB) — congregational adherents; unclaimed is the residual not counted by congregations.
Harrisonburg, Virginia
presidential history
Presidential margin, 1892–2024
Democratic minus Republican, by election
Presidential margin over time
Year
Margin (D minus R)
1892
+17.5%
1896
+1.3%
1900
+8.0%
1904
+13.7%
1908
+11.9%
1912
+35.1%
1916
+19.8%
1920
+2.4%
1924
+12.7%
1928
−24.9%
1932
+20.5%
1936
+16.7%
1940
+11.6%
1944
−1.9%
1948
−13.4%
1952
−37.3%
1956
−39.3%
1960
−33.1%
1964
+5.9%
1968
−37.9%
1972
−56.6%
1976
−21.2%
1980
−29.7%
1984
−49.7%
1988
−42.1%
1992
−28.0%
1996
−27.5%
2000
−36.8%
2004
−39.6%
2008
−23.2%
2012
−25.8%
2016
−28.7%
2020
−25.6%
2024
−25.5%
DemocraticRepublican
34 presidential elections
Third column names the leading third-party or independent finisher. Source · MIT Election Lab · ICPSR · VEST (precinct-level 2024). Swing · margin change from the prior cycle. vs U.S. · margin relative to the national result that year.
Year
Won
Democratic
Republican
Other
Margin
Swing
vs U.S.
Total
R
36.4%Harris50,591
61.9%Trump86,075
0.5%Oliver651 +5
R+25.5
±0.0
R+24.1
138,972
All 8 candidates in 2024 · 6 minor / independent
Donald J TrumpRepublican61.9%86,075
Kamala D HarrisDemocratic36.4%50,591
OtherAll other candidates0.5%662
Chase OliverLibertarian0.5%651
Jill SteinIndependent0.4%520
Claudia De La CruzIndependent0.2%233
Cornel R WestIndependent0.1%203
Robert F KennedyIndependent0.0%37
R
36.2%Biden47,268
61.8%Trump80,638
2.0%
R+25.6
D+3.1
R+30.0
130,541
R
32.5%Clinton37,581
61.2%Trump70,747
6.2%
R+28.7
R+2.9
R+30.8
115,530
R
36.1%Obama38,812
62.0%Romney66,532
1.9%
R+25.8
R+2.6
R+29.7
107,388
R
37.8%Obama39,507
61.0%McCain63,816
1.2%
R+23.2
D+16.4
R+30.5
104,617
R
29.6%Kerry26,947
69.2%Bush63,045
1.2%
R+39.6
R+2.8
R+37.2
91,086
R
29.7%Gore23,192
66.5%Bush51,925
3.8%
R+36.8
R+9.3
R+37.3
78,060
R
31.4%Clinton22,329
58.9%Dole41,861
9.7%
R+27.5
D+0.5
R+36.0
71,065
R
28.5%Clinton20,790
56.4%Bush41,183
15.1%
R+28.0
D+14.2
R+33.5
72,955
R
28.3%Dukakis17,775
70.4%Bush44,216
1.3%
R+42.1
D+7.6
R+34.4
62,799
R
24.9%Mondale15,558
74.6%Reagan46,658
0.6%
R+49.7
R+20.0
R+31.5
62,584
R
32.1%Carter18,700
61.9%Reagan35,989
6.0%
R+29.7
R+8.5
R+20.0
58,184
R
37.6%Carter20,042
58.9%Ford31,359
3.5%
R+21.2
D+35.4
R+23.3
53,275
R
20.6%McGovern11,333
77.3%Nixon42,424
2.1%
R+56.6
R+18.7
R+33.5
54,897
R
23.1%Humphrey9,993
61.1%Nixon26,373
15.8%
R+37.9
R+43.9
R+37.2
43,194
D
52.9%Johnson33,961
47.0%Goldwater30,144
0.1%
D+5.9
D+39.1
R+16.6
64,201
R
33.2%Kennedy9,113
66.4%Nixon18,198
0.4%
R+33.1
D+6.2
R+33.3
27,408
R
29.3%Stevenson7,250
68.6%Eisenhower16,971
2.1%
R+39.3
R+2.0
R+23.9
24,737
R
31.3%Stevenson7,345
68.6%Eisenhower16,119
0.1%
R+37.3
R+23.9
R+26.6
23,496
R
39.4%Truman7,483
52.8%Dewey10,034
7.8%
R+13.4
R+11.5
R+17.9
18,998
R
48.9%Roosevelt9,645
50.8%Dewey10,020
0.3%
R+1.9
R+13.5
R+9.4
19,715
D
55.5%Roosevelt10,557
43.9%Willkie8,354
0.6%
D+11.6
R+5.1
D+1.6
19,020
D
58.1%Roosevelt10,906
41.3%Landon7,764
0.6%
D+16.7
R+3.8
R+7.5
18,780
D
59.3%Roosevelt9,869
38.8%Hoover6,453
1.9%
D+20.5
D+45.4
D+2.7
16,638
R
37.6%Smith6,179
62.4%Hoover10,274
0.0%
R+24.9
R+37.6
R+7.4
16,453
D
55.4%Davis7,643
42.7%Coolidge5,889
1.8%
D+12.7
D+10.3
D+37.9
13,784
D
50.7%Cox7,513
48.3%Harding7,161
1.0%
D+2.4
R+17.4
D+28.6
14,818
D
59.3%Wilson5,534
39.5%Hughes3,685
1.2%
D+19.8
R+15.3
D+16.7
9,332
D
58.5%Wilson5,111
23.4%Taft2,045
18.2%
D+35.1
D+23.2
D+15.5
8,743
D
54.3%Bryan4,878
42.5%Taft3,812
3.2%
D+11.9
R+1.9
D+21.4
8,977
D
55.7%Parker4,813
41.9%Roosevelt3,625
2.4%
D+13.7
D+5.7
D+33.4
8,646
D
52.7%Bryan7,487
44.7%McKinley6,349
2.6%
D+8.0
D+6.7
D+15.6
14,207
D
49.0%Bryan7,894
47.8%McKinley7,687
3.2%
D+1.3
R+16.2
D+7.4
16,094
D
56.8%Cleveland8,850
39.3%Harrison6,126
3.9%
D+17.5
—
D+15.8
15,587
voter registration
Registered voters
By party of registration, over time
Party registration · 2026R+16.8
vs
Presidential vote · 2024R+25.5
Registration leans Republican; the presidential vote runs 8.7 points more Democratic.
DemocraticRepublicanUnaffiliatedOther parties
† Some years predate full county coverage; a flagged year sums only the counties reporting it.
Voter registration in Harrisonburg
Year
Total registered
Democratic
Republican
Unaffiliated
Other
2026 (partial)
4,831
1,313
2,124
1,115
279
domestic migration
Who moves in and out
Net domestic migration over time
+1,414 net domestic migration · 2025
20112025
Net +10,147 over 2011–2025 · gain loss
Domestic migration in Harrisonburg in Harrisonburg: net domestic migration by year
Year
Net domestic migration
2011
+806
2012
+366
2013
+277
2014
+528
2015
+252
2016
+1,208
2017
+1,016
2018
+862
2019
+85
2021
+728
2022
+570
2023
+1,105
2024
+930
2025
+1,414
Harrisonburg's media market spans a conservative rural Shenandoah Valley base softened by James Madison University's student and faculty population, producing a competitive mix that keeps margins tighter than surrounding Virginia districts typically suggest.
Across the recorded series it reached a Democratic high of 35.1 points in 1912 and a Republican high of 56.6 points in 1972. The 2024 margin was 25.5 points.
A population of 269,857, a 80% non-Hispanic-white share, and a median household income of $74,016 describe the market. The market's voting pattern over the last decade is most similar to that of Wichita-Hutchinson Plus and Rapid City.
Akashic
Political twins — media markets
The media markets whose fingerprint — 2000–2024 trajectory, demographics, ancestry, religion — sits closest to this one, and why.
Twin score (0–100) = weighted cosine between tier-standardized fingerprints: presidential margins 2000–2024 with 12-yr trend and elasticity, ACS income, age, education, population and race, top reported ancestries, and religious adherence — chips name the closest-shared dimensions and the widest gap. Re-weight the groups in the twins explorer.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
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All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Harrisonburg, Virginia. Akashic. https://akashic.app/dma/569/. Accessed May 20, 2026. License: CC BY 4.0.
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In 2024, Harrisonburg, Virginia voted Republican by 25.5 points (R+25.5), carried by the Republican candidate. Out of 138,972 votes cast, 50,591 went Democratic and 86,075 went Republican.
When did Harrisonburg, Virginia last vote Democratic?
The most recent presidential election in which Harrisonburg, Virginia voted Democratic was 1964.
How many people live in Harrisonburg, Virginia?
Harrisonburg, Virginia has a population of 269,857 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Harrisonburg, Virginia?
Median household income in Harrisonburg, Virginia is $74,016 — below the national median of $80,734. The Virginia state median is $93,170.
What is the political history of Harrisonburg, Virginia?
Akashic tracks 34 presidential elections in Harrisonburg, Virginia from 1892 to 2024. Of those, 13 went Democratic and 21 went Republican.
