† Citizen voting-age population estimated for prior cycles; 2004 predates the ACS and is extrapolated. Source: ACS 5-year, table B05003.
——
D+60R+60
34 counties by 2024 margin · County returns · MIT Election Lab
People and households
Who lives here
Exact values for this place, its state, and the United States.
Race · ethnicity · ancestry
Communities and origins
GroupAmarilloUnited States
German9.5%12.5%
English9.1%9.5%
Irish7.2%9.4%
American5.6%5.3%
Scottish1.8%1.3%
Italian1.2%4.8%
French1.0%1.6%
Dutch0.5%—
Mexican32.8%11.3%
Spaniard0.9%—
Spanish0.6%—
Guatemalan0.6%0.5%
Cuban0.4%0.7%
Puerto Rican0.3%1.8%
Honduran0.2%0.3%
African American†3.6%9.9%
African0.6%0.5%
Vietnamese0.6%0.6%
Chinese0.2%1.3%
Burmese0.2%—
Laotian0.2%—
Asian Indian0.2%1.4%
Hispanic or Latino counts residents of any race; the race groups count only their non-Hispanic residents, so the groups are mutually exclusive and sum to 100%. Expand a row to see ancestries reported within that group.
Age and life stage
Measure
Amarillo
United States
Median age
35.8
39.1
Age 18–24
9.7%
9.2%
Age 65 and older
15.5%
17.2%
Household economy
Measure
Amarillo
United States
Median household income
$65,278
$84,427
Poverty rate
15.7%
12.5%
Bachelor's degree or higher (25+)
23.0%
35.6%
Languages at home
Measure
Amarillo
United States
Speaks a non-English language at home
26.6%
22.3%
Spanish
23.4%
13.6%
Religious landscape
Measure
Amarillo
United States
Catholic
13.0%
18.6%
Evangelical Protestant
40.5%
16.5%
Unclaimed / not counted
37.4%
51.5%
Mainline Protestant
5.2%
5.2%
American Community Survey 2024 5-year (CVAP, income, age, poverty, education, language, race, ancestry) · presidential returns from MIT Election Lab through 2024 · 2020 U.S. Religion Census (ASARB) — congregational adherents; unclaimed is the residual not counted by congregations.
Amarillo, Texas
presidential history
Presidential margin, 1908–2024
Democratic minus Republican, by election
Presidential margin over time
Year
Margin (D minus R)
1908
+1.2%
1912
+39.5%
1916
+47.2%
1920
+20.2%
1924
+29.2%
1928
−22.9%
1932
+66.0%
1936
+67.3%
1940
+48.6%
1944
+36.1%
1948
+47.5%
1952
−19.8%
1956
−9.1%
1960
−25.2%
1964
+3.4%
1968
−24.0%
1972
−57.0%
1976
−7.6%
1980
−37.1%
1984
−53.4%
1988
−36.6%
1992
−27.0%
1996
−34.4%
2000
−54.4%
2004
−60.0%
2008
−55.2%
2012
−59.8%
2016
−59.8%
2020
−57.6%
2024
−60.3%
DemocraticRepublican
34 presidential elections
Third column names the leading third-party or independent finisher. Source · MIT Election Lab · ICPSR · VEST (precinct-level 2024). Swing · margin change from the prior cycle. vs U.S. · margin relative to the national result that year.
Year
Won
Democratic
Republican
Other
Margin
Swing
vs U.S.
Total
R
19.3%Harris37,612
79.6%Trump155,137
1.1%
R+60.3
R+2.7
R+58.8
194,840
R
20.4%Biden40,039
78.0%Trump153,432
1.6%
R+57.6
D+2.1
R+62.1
196,708
R
17.7%Clinton31,151
77.5%Trump136,262
4.8%
R+59.8
D+0.1
R+61.8
175,917
R
19.4%Obama32,689
79.2%Romney133,571
1.4%
R+59.8
R+4.6
R+63.7
168,623
R
22.0%Obama40,117
77.1%McCain140,881
0.9%
R+55.2
D+4.8
R+62.5
182,613
R
19.8%Kerry35,800
79.8%Bush144,216
0.4%
R+60.0
R+5.5
R+57.5
180,800
R
22.0%Gore36,206
76.5%Bush125,611
1.5%
R+54.4
R+20.1
R+55.0
164,205
R
29.2%Clinton48,139
63.6%Dole104,790
7.3%
R+34.4
R+7.4
R+42.9
164,893
R
28.0%Clinton49,778
54.9%Bush97,792
17.1%
R+27.0
D+9.6
R+32.5
178,048
R
31.4%Dukakis53,648
67.9%Bush116,147
0.7%
R+36.6
D+16.9
R+28.8
170,939
R
23.0%Mondale41,764
76.5%Reagan138,681
0.5%
R+53.4
R+16.4
R+35.2
181,342
R
30.2%Carter51,745
67.3%Reagan115,227
2.5%
R+37.1
R+29.5
R+27.3
171,293
R
45.7%Carter74,336
53.3%Ford86,623
1.0%
R+7.6
D+49.5
R+9.6
162,587
R
20.6%McGovern30,772
77.6%Nixon115,870
1.8%
R+57.0
R+33.0
R+33.9
149,260
R
28.1%Humphrey42,262
52.2%Nixon78,381
19.7%
R+24.0
R+27.4
R+23.3
150,263
D
51.6%Johnson71,242
48.2%Goldwater66,561
0.2%
D+3.4
D+28.5
R+19.2
138,058
R
37.3%Kennedy48,434
62.4%Nixon81,113
0.3%
R+25.2
R+16.0
R+25.3
129,923
R
45.3%Stevenson52,924
54.4%Eisenhower63,590
0.3%
R+9.1
D+10.7
D+6.3
116,921
R
40.0%Stevenson52,702
59.8%Eisenhower78,756
0.2%
R+19.8
R+67.3
R+9.0
131,695
D
72.5%Truman65,958
25.0%Dewey22,726
2.5%
D+47.5
D+11.4
D+43.0
90,996
D
65.4%Roosevelt51,590
29.3%Dewey23,126
5.3%
D+36.1
R+12.5
D+28.6
78,910
D
74.1%Roosevelt64,066
25.5%Willkie22,069
0.3%
D+48.6
R+18.7
D+38.7
86,416
D
83.1%Roosevelt63,011
15.8%Landon11,953
1.2%
D+67.3
D+1.3
D+43.0
75,870
D
82.3%Roosevelt61,616
16.3%Hoover12,196
1.5%
D+66.0
D+88.9
D+48.2
74,902
R
38.4%Smith21,998
61.3%Hoover35,111
0.3%
R+22.9
R+52.0
R+5.4
57,302
D
58.0%Davis26,498
28.9%Coolidge13,187
13.1%
D+29.2
D+9.0
D+54.3
45,655
D
58.0%Cox21,986
37.8%Harding14,335
4.2%
D+20.2
R+27.0
D+46.4
37,920
D
68.6%Wilson19,681
21.4%Hughes6,150
10.0%
D+47.2
D+7.7
D+44.0
28,694
D
57.7%Wilson12,594
18.2%Taft3,972
24.2%
D+39.5
D+38.2
D+19.9
21,845
D
46.9%Bryan3,131
45.7%Taft3,048
7.4%
D+1.2
—
D+10.8
6,675
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voter registration
Registered voters
By party of registration, over time
Party registration · 2026R+32.9
vs
Presidential vote · 2024R+60.3
Registration leans Republican; the presidential vote runs 27 points more Democratic.
DemocraticRepublicanUnaffiliatedOther parties
† Some years predate full county coverage; a flagged year sums only the counties reporting it.
Voter registration in Amarillo
Year
Total registered
Democratic
Republican
Unaffiliated
Other
2026 (partial)
58,967
12,203
31,605
14,086
1,073
domestic migration
Who moves in and out
Net domestic migration over time
−2,904 net domestic migration · 2025
20112025
Net −55,083 over 2011–2025 · gain loss
Domestic migration in Amarillo in Amarillo: net domestic migration by year
Year
Net domestic migration
2011
+239
2012
−1,420
2013
−4,922
2014
−4,227
2015
−7,358
2016
−5,222
2017
−5,825
2018
−5,983
2019
−5,467
2021
−1,806
2022
−4,088
2023
−2,324
2024
−3,776
2025
−2,904
The Amarillo media market anchors the Texas Panhandle, a vast stretch of agricultural flatlands where voter registration and turnout patterns have remained among the most consistently one-sided in the state for over two decades.
Across the recorded series it reached a Democratic high of 67.3 points in 1936 and a Republican high of 60.3 points in 2024. Between 2020 and 2024 the market moved 2.7 points toward the Republican candidate; the 2024 margin was 60.3 points.
A population of 543,790, a 51% non-Hispanic-white share, and a median household income of $65,278 describe the market. The market's voting pattern over the last decade is most similar to that of Abilene-Sweetwater and San Angelo.
Akashic
Political twins — media markets
The media markets whose fingerprint — 2000–2024 trajectory, demographics, ancestry, religion — sits closest to this one, and why.
Twin score (0–100) = weighted cosine between tier-standardized fingerprints: presidential margins 2000–2024 with 12-yr trend and elasticity, ACS income, age, education, population and race, top reported ancestries, and religious adherence — chips name the closest-shared dimensions and the widest gap. Re-weight the groups in the twins explorer.
Compare two places, side by side
Twelve curated comparisons line up election history, demographics, and the divergence story for two places at a glance. Browse all comparisons →
Cite this page
All citations released under CC BY 4.0. Attribution: Akashic Intelligence.
Amarillo, Texas. Akashic. https://akashic.app/dma/634/. Accessed May 20, 2026. License: CC BY 4.0.
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In 2024, Amarillo, Texas voted Republican by 60.3 points (R+60.3), carried by the Republican candidate. Out of 194,840 votes cast, 37,612 went Democratic and 155,137 went Republican.
When did Amarillo, Texas last vote Democratic?
The most recent presidential election in which Amarillo, Texas voted Democratic was 1964.
How many people live in Amarillo, Texas?
Amarillo, Texas has a population of 543,790 according to the 2024 American Community Survey 5-year estimates from the US Census Bureau.
What is the median household income in Amarillo, Texas?
Median household income in Amarillo, Texas is $65,278 — below the national median of $80,734. The Texas state median is $78,476.
What is the political history of Amarillo, Texas?
Akashic tracks 34 presidential elections in Amarillo, Texas from 1892 to 2024. Of those, 11 went Democratic and 19 went Republican.
